Organizational Behavior (OB) is the study of how individuals, groups, and structures interact within an organization to influence behavior, performance, and outcomes. It integrates concepts from psychology, sociology, anthropology, and management to understand and improve workplace dynamics. Key areas of focus include motivation, leadership, communication, team dynamics, organizational culture, decision-making, and change management. The ultimate goal of OB is to enhance organizational effectiveness and employee well-being by fostering a positive and productive work environment.
